Some designers find inspiration in the most terrible chaos. Hugo Costa opts instead for organisation, structured but not rigid dynamics and order, both in his proposals and in his brand philosophy. This is evidenced by his presentation, which takes place outdoors, which he organises by blocks of colour in his new Nimsdai collection, the nickname of the mountaineer Nirmal Purja Magar, known for reaching the top of Everest in record time. The first part in which black is combined with colourful details, which is torn between protection and suffocation, the models (among whom there are also children, a niche in which Costa gets into for the first time) seem to disappear behind hoods that don't reveal their full face until they end up in a second protective blue skin. This is a parenthesis that takes up the dark tones in a very relaxed way which he intersperses as his presentation progresses. The last episode's dedicated to yellows, reds and earth colours, are these the uniforms of post-pandemic reality? It seems that the creator immerses himself in the psychology of colour, using prints and providing a more urban and casual touch compared with his previous collection, where there is no shortage of padded down jackets from maritime inspiration. And he does it by claiming Portuguese talent and the need to support local creatives: "buy national design," he says.