In the vibrant world of dance music, Sophie and The Giants have emerged as a captivating force, igniting dance floors and minds alike with their infectious beats and melodies. Led by the enigmatic Sophie, the band's musical journey has been a testament to the power of creative synergy and fearlessly exploring uncharted territory.
Collaborations with the renowned Purple Disco Machine have yielded chart-topping hits and millions of streams, a testament to the effortless connection they share. With their latest release, Paradise, Sophie and The Giants transport listeners into a neon-lit wonderland of liberation, inspiring them to let go and embrace the moment. Their music, an immersive sonic experience, seamlessly blends evocative lyrics with pulsating rhythms, captivating both hearts and bodies on the dance floor. As their intended summer anthem of 2023 awaits its release, the pressure to resonate with a broad audience doesn't faze Sophie, who remains steadfast in staying true to her artistic vision.
Having already achieved considerable success as a solo artist, Sophie's evolution has been a journey of authenticity and discovery, constantly pushing creative boundaries and embracing change. With a series of electrifying performances lined up for their European tour, fans can expect an unforgettable dance-filled experience. As they continue to gather a massive following on streaming platforms, Sophie and The Giants recognise the importance of staying connected with their fans through social media, while also cherishing the irreplaceable moments of personal connection during live shows.
Adapting to the ever-evolving music industry, they find themselves navigating the digital landscape while cherishing the essence of soulful music that touches hearts beyond mere chart numbers. As they look ahead to the future, the band remains tight-lipped about potential new collaborations and projects but assures their fans that the creative journey continues with exciting surprises on the horizon.
Having already achieved considerable success as a solo artist, Sophie's evolution has been a journey of authenticity and discovery, constantly pushing creative boundaries and embracing change. With a series of electrifying performances lined up for their European tour, fans can expect an unforgettable dance-filled experience. As they continue to gather a massive following on streaming platforms, Sophie and The Giants recognise the importance of staying connected with their fans through social media, while also cherishing the irreplaceable moments of personal connection during live shows.
Adapting to the ever-evolving music industry, they find themselves navigating the digital landscape while cherishing the essence of soulful music that touches hearts beyond mere chart numbers. As they look ahead to the future, the band remains tight-lipped about potential new collaborations and projects but assures their fans that the creative journey continues with exciting surprises on the horizon.
To start, would you mind introducing yourself and your work to anyone who may be unfamiliar?
I am Sophie and The Giants and I make music that moves your body and sets you free.
The partnership between Sophie and the Giants and Purple Disco Machine has proven to be incredibly successful with their previous collaborations, Hypnotized and In the Dark, amassing millions of streams and chart-topping success. What do you believe is the key to your creative synergy and how does it translate into the music you create together?
We have a mutual love for each others music and sound, I think we have similar influences and visions for music and this creates an unspoken understanding for what we want from a piece of music. Every track we create is effortless between us because everything makes so much sense together.
Sophie, you mentioned that you wrote Paradise with the intention of it being a classic dance floor hit. What specific elements or inspirations did you incorporate into the song to achieve this infectious club-dominating potential?
I listened to a lot of disco and dance music growing up thanks to my parents so all of the sounds are ingrained in me. From Donna Summer and Grace Jones to the Bee Gees. It’s just instinct.
Paradise has been described as an "evocative escape into a landscape of neon lights, pulsing strobes, and kinetic limbs." Can you take us through the creative process of crafting such an immersive sonic experience that captivates both bodies and minds on the dance floor?
For me it’s all about the hypnotic melodies and lyrics, that’s my craft. I write everything visually in my mind, so it’s like a movie or a video playing out but using words and sounds. So when you listen, it transports you to the intended place. Then of course with the right producer to create the sonic landscape of the track, which in this case is Purple Disco Machine who was just perfect for it.
The song Paradise carries a message of liberation and letting go, encouraging people to forget their troubles and immerse themselves in the moment. What motivated you to infuse this particular theme into the track, and what do you hope listeners take away from the song?
Everybody has to have a place to escape to, it’s how we survive. For so long I’ve worked so hard on my career and not taken time for myself to find my paradise and really indulge myself. I feel the older I get, the younger I feel and the more I want to immerse myself in my own world that I can create for myself. I want to remind everyone they can have this and can create their own safe space where they can be themselves and enjoy their life.
With the summer anthem of 2023 in the waiting, Paradise is set to make a significant impact. How do you approach the pressure of creating a song that resonates with a broad audience while staying true to your artistic vision
I don’t feel any pressure. It’s a beautiful achievement and an honour of course, but as long as I love my music, which right now I really do, and it’s also helping people in their day to day life, that’s enough for me.
The upcoming tour promises an exciting lineup of performances at various European festivals and headline shows. How do you prepare yourselves for the energy of live performances, and what can fans expect from your live shows?
Just excitement and the pure joy of it gives me the energy. They can expect a lot of dancing and me getting emotional on stage because it’s so beautiful.
Sophie and the Giants' previous releases, We Own The Night and DNA ft Mearsy, have further solidified your dance floor credentials. How do you perceive your evolution as artists within the dance music scene, and what elements do you bring to the table that set your music apart from others in the genre?
My evolution has been chaotic and bumpy but it’s been honest and I’m grateful to have made it to where I am now and having found a sound that I love so much because for a long time I didn’t know my place in music. There’s really no motive to stand out or at least that’s never been any intention other than going into a room with other creatives that I love and making something we love. That’s how I find my fulfilment.
Both Hypnotized and In the Dark have achieved Gold and Platinum certifications in several countries. How does it feel to see your music resonate with audiences worldwide, and does this success influence your approach to creating new music?
It’s beautiful of course, I don’t think I’ll ever fully comprehend it. My life and my experiences influence my music so I’m sure it’s had a huge impact but not consciously.
As artists, you have continuously pushed creative boundaries and experimented with different styles. Are there any other genres or musical influences you would like to explore in future projects, and how do you see your sound evolving in the coming years?
It will definitely continue to evolve, who knows what direction but that’s the beauty of the unknown. I find it hard to stay in any one place and I love learning. I love pushing myself to try new things and it’s so exciting having no expectations for the future and just following wherever the wind is taking you.
The journey to success often involves challenges and growth. What are some of the most significant lessons you've learnt throughout your musical careers, and how have these experiences shaped your approach to making music?
The biggest lesson is to always be open to change and to keep growing, you don’t have to stay stuck in one place, you can change your mind about what you want and you can always learn something new. It’s also very important to put your mental health above everything, is it really success if it’s at the detriment of your own mind? To me success is being happy and loving what I do so my approach to making music is to make music I love. The stories that you tell with music have to come from experience, so live your life to the fullest!
Sophie and the Giants have garnered a substantial following on streaming platforms like Spotify. How do you use these platforms to connect with your audience, and how important do you believe it is for artists to engage with their fans directly through social media and other online channels?
This is something I struggle with a lot, I try to use social media when it feels good to use it. I have really great people around me who help me stay connected but also authentic and happy and I’m so grateful for that because I understand how this era of music really depends on social media and I love to connect with my fans. For me it feels the best when I connect with my fans at a concert and I get to sing with them and hug them and talk to them.
The music industry has experienced significant changes in recent years, with streaming and digital platforms dominating the landscape. How do you adapt to these changes as artists, and what do you see as the future of music distribution and consumption?
It shifts the focus of my creativity from the things I’m good at to things that don’t really come naturally to me. It’s still the best job in the world and a small sacrifice in the grand scheme [of things] but of course it can be difficult and becomes the majority of my work now staring into a screen, which in turn makes it take longer to produce music. I don’t know but I would love to see it not be about charts and streams because music especially is becoming very manufactured and to me that loses its soul. I don’t know if that’s important to the consumers but for me I can really feel it. There’s no competition with my music and other artists, I’m in my own world completely.
Finally, after the success of Paradise and the upcoming tour, what can fans look forward to from Sophie and the Giants and Purple Disco Machine in the near future? Any hints about potential new collaborations or projects on the horizon?
We are always working on something new so stay tuned, it doesn’t stop here. I won’t give anything away but it will be worth the wait for sure!
