Building on its legacy of oversized sneaker design, Balenciaga introduces the 6XL campaign, a visual journey captured through the lens of acclaimed photographer Chris Lensz that showcases the latest addition to the brand's oversized sneaker legacy.
Set against minimalist backdrops, the visuals for the Balenciaga 6XL campaign bring out a timeless essence, but all eyes remain on the sneaker's bold design. Its exaggerated proportions and sculptural lines defy footwear norms, something that Balenciaga and Demna are known for.
In crisp white, the 6XL sneakers push the boundaries of futuristic design, merging Balenciaga’s iconic chunky aesthetic with classic athletic elements. The result is a versatile, sophisticated silhouette that effortlessly complements the brand’s clothing line. Signature features include a breathable mesh upper, layered leather accents, and reflective details. An exaggerated, rounded midsole supports fluid, natural movement, while an hourglass-inspired design brings both elegance and edge. With a plush, cushioned interior, the 6XL perfectly balances stability with luxury comfort. In short? This sneaker is Balenciaga.