Coco is a hip-hop track where the raspy vocals of 24KGoldn collide with the charismatic rap verses of DaBaby. The music resonates like a pop song with a trap undertone. It's a romantic tale about being young, successful, rich, and all of the wonderful ways that material things can make you an eligible bachelor with adoring suitors who will chase you to the ends of the Earth – just for a small taste of that Coco Chanel. Director Cole Bennett depicts that notion quite well with his trademark flare for the dramatics and his elite level of production quality. For this music video, the Lyrical Lemonade visionary created a production inspired by Christmas. This music video is highlighted by 24kGoldn dancing in what appears to be a winter wonderland and DaBaby crash landing into a snow cabin while dressed up as Santa Claus.
All in all, Coco, is a great way for 24kGoldn to end the year 2020. It's also an exciting prelude to his upcoming debut album, El Dorado, which is set to be released in 2021.