Moncler will be taking over the British capital amidst London Fashion Week to present The Art Of Genius, a live show on a grand scale, a playground for creativity showcasing the power of collaboration and co-creation beyond fashion. Taking place at Olympia London on February 20th, the full line-up and roster of co-creators includes Alicia Keys, Salehe Bembury and Pharrell Williams and brands like Mercedes-Benz, Palm Angels, FRGMT, adidas Originals, and Roc Nation by Jay-Z.
A curatorial approach to creation, The Art of Genius is a collaborative project whereby cutting-edge designers are invited to reimagine Moncler’s DNA through a series of immersive experiences and unique performances. An initiative first launched in 2018 as a movement away from the traditional two-season fashion calendar, the event is set to showcase creators, concepts and collections for 2023 under one roof. A platform aimed at fostering co-creation across different industries, Moncler wants to champion cross-pollination to provide innovative ways of curating, communicating, and sharing creativity in a multi-format arena. As such, each co-creator will exploit the boundaries of creation at the intersections of art, design, entertainment, music, sport and culture.
Additionally, the event will also welcome fashion’s Lord of the Darkness – Rick Owens. The Californian designer will be presenting his standalone collaboration with the Italian house and embracing a continuous flow of newness. Calling for community and participation, this year’s Genius event will mark a redefining year for the Italian luxury house, be ready to expect the unexpected.
Additionally, the event will also welcome fashion’s Lord of the Darkness – Rick Owens. The Californian designer will be presenting his standalone collaboration with the Italian house and embracing a continuous flow of newness. Calling for community and participation, this year’s Genius event will mark a redefining year for the Italian luxury house, be ready to expect the unexpected.
Tickets to The Art of Genius are available via registration at moncler.com where the event will also be streamed live, and where fans can sign up for exclusive logged-in content.
