In the director’s words, the documentary is about “a 7-year-old boy who sees a Courrèges fashion show in Paris on TV and he decides that he wants to be a fashion designer one day. Not just a fashion designer, but a fashion designer in Paris. And he achieves that, follows that dream for many, many years.” The boy happens to be notoriously anonymous Martin Margiela who staged fashion shows at derelict playgrounds, subverted the function of the lining, elevated mundane objects to couture garments and radicalised the rules of tailoring in pursuit of originality.
Reiner Holzemer discusses his process, the recent mainstream interest in fashion documentaries, anonymity in the digital era and how he convinced mysterious Martin Margiela to break the silence.