How do you go from studying economics to opening a photography magazine and then turning it into a sort of fashion brand? Discover the story of Stas Falkov, the founder of Kruzhok
. Although garments are at the core of the brand, Falkov explains that the project is not just a fashion label but a community with a strong team whose interests range from electronic music to experimental research, to upcycling and sports or architecture. After discovering his work during the latest Mercedes-Benz Fashion Week Russia
, where he presented a dark and post-apocalyptic collection influenced by the current political turmoil, we get to know him better.