How do you go from studying economics to opening a photography magazine and then turning it into a sort of fashion brand? Discover the story of Stas Falkov, the founder of
Kruzhok. Although garments are at the core of the brand, Falkov explains that the project is not just a fashion label but a community with a strong team whose interests range from electronic music to experimental research, to upcycling and sports or architecture. After discovering his work during the latest
Mercedes-Benz Fashion Week Russia, where he presented a dark and post-apocalyptic collection influenced by the current political turmoil, we get to know him better.