It’s an extremely long process and so I do think the industry is changing but not nearly as quickly as it needs to. Unfortunately, profit margins are way more important to brands than environmental damage and slavery, so I think fashion still has an incredibly long way to go. As a brand, I think our practices of manufacturing in London and incorporating renewable fabrics does set us apart from a lot of other labels but there’s still a lot more I hope we can do in the future.
One of the main reasons the fashion industry is so unsustainable is that it is incredibly difficult to fully trace a supply and manufacture chain to achieve full transparency unless you dedicate a lot of money to the cause. I’m hoping that, as time goes on, legislation will change, which will make it a lot easier for everyone, including myself, to be able to know how and where their products have come from.