Her transformation from Justin Beiber’s love interest in his early videos, to a siren in voice and style that looks like she’d eat JB alive, Russo has embraced a much more avant garde form of the pop star. Her look, as well as her ease in moving from stripped back production to DnB infused beats on latest album Influx, reveals that Russo is not afraid to stretch her artistry. Influx is a heady and impressive work for such a fledgling artist, hinting at a futuristic, bright, creative world for Russo to dominate.

Employing a heavy visual emphasis with INFLUX’s release, Russo worked with director Ivar Wigan to craft indelible visualisers. Given the value and emphasis on visual content that dominates pop culture of late, Russo has the game on lock, while creating her own niche and style. From the melodic initially LEMONDADE and FATE’S INTERLUDE to the more gritty GLASS JEDI, the world of Russo is far from glib, it's much more textured and interesting than her peers. About to embark on a Europe tour, Russo is primed to take over, her style a much needed glitchy and glimmering pop affair.