In a world where climate change has given us an endless summer, it's funny that we can find a brand willing to defy all conventions and trends by launching a knitwear collection to contribute to stopping this planet from overheating. The new ARMEDANGELS knitwear styles are made from high-quality yarns that combine unique blends of recycled, certified, and partly traceable fibres. Timeless designs are infused with bold patterns and ARMEDANGELS' popular visual language. Modern, purist silhouettes with high collars combined with urban zippers, and casual oversized cuts give us the ultimate in cosiness and flexibility for an individual layered look.
Ignoring fashion since day one, ARMEDANGELS remains faithful to its convictions: circularity, sustainable production and social responsibility. But this is not ignoring fashion but turning it into a helpful weapon. Like the initiative “Two pairs of socks, one purpose. Stand up for equality,” a collaboration with UN Women Germany, an open invitation to everyone, but especially cis men to join and support women and non-binary people in their daily activism for a just world. One hundred per cent of the profit will be donated directly to UN Women. Because the choices we make today will shape the world of tomorrow.
And one final bullet for this fashion weapon: ARMEDANGELS offers a twenty per cent discount on selected items from its current collection all November long. No Black Friday madness this year, no pressure, no thoughtless consumption. Go slow and take your time this November to re-think your purchase decisions.