Life is fragile and imperfect, and the LA-based creator of Airei knows it and tries to make us understand it through his collections. His work has an important focus on craftsmanship and the human essence that is imprinted through manual labour, his garments are characterised by their uniqueness. "I do my best to create concepts that are impossible to replicate perfectly," he says. It is because of this pure and raw way of working and ethics that, in just a few years, the designer has achieved international recognition.
This is demonstrated by their recent nomination as a semi-finalist in the latest LVMH Prize, a symbol of confidence in Airei’s designs that adds to the endorsement received already from renowned figures Kendrick Lamar, Bad Bunny, and Billie Eilish wearing his clothes. But beyond fame and spotlights, Drew Curry’s main interest is to connect with the customer, absorb them into the creative experience, and help them appreciate imperfection as much as he does.