With the platform of online designer-shopping becoming increasingly saturated, it takes a lot for a start up to truly create a space that is both innovative and interactive. This is the proposal of Acreati
, founded by Ling Lin and Charlotte Flore Rommerts. A website that allows the user to "shop through visual stories," bringing together photography, art and fashion, and changing the way in which we perceive the products that we are buying. The interpretation of the designs allows a new perspective to be portrayed, and showcases the individuality of both emerging designers and hard-to-find pieces. Rather than endless pages of faceless fashion, Acreati takes you on a visual journey through the art direction of the items.