Just take a look at these images lensed by Sean Thomas and say that you don't love the new era of Chanel. It’s impossible, right? The Coco Neige 2025 campaign is here, starring Japanese actress Nana Komatsu, beautifully embodying the timelessness of the Maison’s codes.
The Coco Neige collection is special because of its purpose: it’s a technical, sophisticated line designed for winter sports. Launched in 2018, its main goal is to combine high performance with alluring style, meaning you can wear the same pieces on the ski slopes or out in the city. This idea that clothing can be both functional and incredibly refined has always been a part of Chanel’s identity, and it will be even more so under Mathieu Blazy’s leadership, reflecting a lifestyle of easy luxury.
The collection’s style is defined by a cool mix of colours and silhouettes. You’ll see soft tones like frosted pink and luminous ecru set against deep shades like pine green and navy. The outfits are a modern take on alpine chic, featuring items like a cozy pink taffeta puffer jacket and matching trousers, a traditional green and purple tweed suit, and graphic black and white looks. Accessories are playful and practical, including earmuffs, stylish sunglasses, and sheepskin boots. Every piece is an invitation to mix and match styles and materials, allowing you to create your own unique look that celebrates both comfort and elegance, just as Gabrielle Chanel intended.
