Gucci’s new advertising campaign is “an ode to recovered innocence, a return to the world of children, a call to real commitment to nature and, therefore, to life”, they explain. “It is simple and direct, just as childhood should be.” Coming together to celebrate life, nature, joy, freedom and respect, we find the models playing harmoniously with toads and frogs, hedgehogs, owls and many other animals in a child playground in the middle of a lush, green area, thus reviving their most innocent, vivid memories from when they were kids. Just look at the campaign and video and feed your soul with love.