Being one of the pioneers in the world of digital art, the internationally renowned creative FVCKRENDER has made his artistic process a form of self-therapy. Having developed a unique and futuristic style in both mechanical and eerily human filled with raw emotion not often seen within machinery and tech, innovation and the search for new formulas are the pillars on which he builds his work. Now the Vancouver-based artist is going one step further with an existing truly interactive web3 world. LVCIDIA is an exploratory experience that invites guests to step out of their own world and into the world of his creation. It’s an epic crossover of IRL elements and the otherworldly digital dimension.
This new and innovative platform questions the boundaries between physical and virtual reality, blurring the lines and showing that many more formats and options have not yet been fully explored. LVCIDIA itself is a breeding ground for innovation, making truly new and never-before-possible projects a sudden reality. But let's talk about some of the specific actions that have already been developed from this pioneering initiative which have been a complete success, their case with Manticore Musk, a NFT fragrance made with D.S. & DRUGA that revolutionizes web3 by bringing scent into the metaverse.
Taking fragrances into the metaverse and the physical world, this collaboration results in the first “non-fungible perfumes.” The scent, called Manticore Musk, is inspired by the mythical beast and includes ingredients “sourced from the digital cosmos,” and was dropped on August 8. “I can’t wait for everyone to see what we’ve been working on. It’s something new and different, and I’m excited to get it out into the world. Let’s smell weird together!,” said David Moltz, founder of the fragrance brand D.S. & Durga and well-known as an innovator in the olfactory world. Because being afraid of the unknown has never been an option for FVCKRENDER, who continues to challenge the limits of the virtual world.
Helping to bring a new level of respect to digital mediums, the creative shot the first music video within the platform together with world-renowned artist Jacob Lee (best known in web3 a Lowly) opening up a world of content possibilities. And it is that the artist has worked with respected auction houses like Christie's and his commitment to his craft is undeniable. We recommend you immerse yourself in the website of the stimulating LVCIDIA universe and discover all the possibilities it offers. We promise you that it will not leave you indifferent.
