Café Fleurs by Jacquemus lands in the Korean capital bringing all the magic that is inside a bag, to offer the city’s inhabitants a unique, ephemeral experience. Located in the Seongsu-dong district, the 185-square-metre space is divided into a café, a florist’s shop, and a space reserved for the Fall/Winter 2023 Le Chouchou collection. The minimalist interior design is filled with cute little details, very on brand with Simone Porte Jacquemus’ vision.