First unveiled in the latest Yohji Yamamoto runway show, the Y-3 Gendo sneaker is the result of the latest collaboration between adidas and the acclaimed Japanese designer. Today, we present the latest chapter of this alliance that has given us so much joy, which is one of its most innovative and daring silhouettes to date.
Innovation, experimentation, and an unquestionable respect for the identity of each brand meet in this new launch, resulting in a progressive sneaker that takes a fully hollowed-out TPU plate that was first created by the adidas innovation team as a performance midsole.
The Y-3 Gendo sneaker arises from the bold experimentation led by Yohji Yamamoto on the idea of negative space and elevation. The Japanese genius explores these concepts through design, and the formula now presented together with the German brand also includes a combination with the iconic Superstar model resulting in an expressive, dynamic form that emerges as the pinnacle expression of the collision between Yamamoto and the three stripes aesthetics.
Just look at this new launch to realise that footwear can perfectly crystallise the creative vision of brands that continue to surprise us with revolutionary designs by working together. The Y-3 Gendo Pro model and the Y-3 Gendo superstar will arrive on October 21 and will be available globally at Yohji Yamamoto boutiques and website, adidas website, on Confirmed, in-store, and through select retailers.
