“Can’t wait to show you the product we designed for @marcjacobs 40th anniversary,” Vaquera’s team posted on Instagram on August 9. For those hesitating, the wait is finally over! In celebration of Marc Jacob’s birthday (the brand, not the designer), they’ve reimagined the archival Stam bag, “famously celebrated and notably enduring Marc Jacobs icon,” they said in a more recent post. But wait, there’s more: pop singer Addison Rae is the star of the campaign. Brilliant!
Marc Jacobs is one of fashion’s darling: for sixteen years (!!!) he reigned at the helm of Louis Vuitton, creating emblematic pieces and collaborating with artists as big as Takashi Murakami. Later, he decided to move back to New York City and just focus on his namesake brand. With the excitement of Wicked in the air, he’s recently released a super fun collection featuring The Wizard of Oz, including the Tote Bag with the four main characters (and the tornado) or a pair of bedazzled ruby slippers à la Dorothy. And let’s not forget that he’s been the Guest Editor of American Vogue’s December issue, imbuing it with a sense of playfulness, joy, and creativity — finally!
To keep the momentum going, he’s celebrating his label’s 40th birthday, an incredibly happy moment in today’s fast-paced world, where brands come and go at the speed of light, just like micro trends. To celebrate this milestone, he’s invited other designers and brands to collaborate and re-design some of his accessories. So far, we’ve seen him pair up with the likes of Denim Tears, Futura Laboratories, Nigo, and Cactus Plant Flowermarket. Vaquera is the latest addition to this well-curated list, and we can’t wait to see which one comes next.
