If you have been following our Paris Fashion Week coverage, you’ll know this season was marked by the heatwave that swept across Europe. Amid that atmosphere, Samsøe Samsøe presented a collaboration with French artist, architect, and designer Garance Vallée and multidisciplinary artist Franck Pellegrino, bringing denim, architecture, and contemporary art into the same space.
A few weeks ago, we featured the Scandinavian label's Pre-Autumn 2026 campaign, photographed in Barcelona. This latest chapter moved to Paris, where denim became the point of connection between fashion, art direction, and spatial design inside a public installation in Le Marais from June 23 to 27.
Each denim piece was reconstructed by hand by Pellegrino, who worked with the visual language of nineties and early aughts denim culture through typography, patchwork, stencil work, and spray paint. Vallée shaped the space around those pieces, using brushed metal, glossy vinyl, and sculptural forms to guide visitors through the installation without fixing a single route.
“This collaboration is about the meeting point between gesture and material, where Franck's handcraft and my spatial thinking become one language. Through Samsøe Samsøe denim, we've built an environment that moves between fashion, art and interior design. It is an immersive journey into blue,” explain Garance Vallée and Franck Pellegrino.
The project also included a limited-edition leather jacket and a long-sleeve T-shirt alongside the one-of-one denim pieces. For the opening, the three collaborators brought together friends, creatives, and members of their wider community during Paris Fashion Week, turning the installation into a quieter meeting point within one of the city's busiest fashion moments.
