After its stop in Shanghai last spring, Crafted World by Loewe lands in Tokyo, specifically in the Harajuku district, known for being the epicentre of urban fashion and subcultures. The Spanish fashion House’s relationship with Japan is clear: it was the first country outside Europe where Loewe had a presence, marking the beginning of an active cultural dialogue that continues to this day. If you are in the Japanese capital between 29 March and 11 May, this exhibition is a must-see to immerse yourself in the fashion House’s 179-year history. Admission is free, but be careful, reservations are required.
Crafted World is displayed in a space designed in collaboration with OMA, the studio behind some of the most innovative buildings of this century. Through an immersive experience, the exhibition invites you to explore the art and culture that has defined Loewe, from its renowned designs and collaborations (including Japan’s own Studio Ghibli) to a journey into its atelier, not forgetting a selection of emblematic looks created by Jonathan Anderson.
The tour begins with Born from the Hand, a space that narrates the evolution of the House from its founding as a collective of leather artisans in 1846 to its contemporary identity. Once contextualised, visitors can enter six additional spaces: Welcome to Spain, which pays tribute to the Spanish landscapes and traditions that have inspired the firm; The Atelier, where the artisanal and technological techniques that bring its pieces to life are revealed; The Castle Room, a tribute to the collaboration with Studio Ghibli; Fashion Without Limits, which revisits Anderson's vision for Loewe; United in Craft, a showcase of the house's commitment to global craftsmanship; and Unexpected Dialogues, a series of rooms that immerse visitors in the creative universes that have influenced Loewe's collaborations over the last decade.
