My photography has always been based on my life experiences, the people I know and especially the places where I live. I think that every place is always a unique experience that you cannot live anywhere else.
I don't know if I quite agree on this. I think that, being two creative fields, one reinforces the other, creating a unique and more comprehensible language. Each of these can stand alone, but when you put them together, you create something brilliant.
Defining myself is always difficult, especially in this case. I consider myself a photographer who works and makes his living from this. That being said, some people might define the photos I’ve created for some projects as art, because the artistic purpose is to express a concept, sometimes in a quite abstract way.
When and where did you read this? (Laughs). However, I usually love to do low budget projects, just for the fact that I can do whatever I want. Usually I start the story I want to tell by writing it down. Everything else comes afterwards: the make-up, the style, location. Kind of like a Christmas tree.
It is a weird thing. I kind of feel a strange ringing in my head and voices telling me that this is a good photograph.
Good question. There are so many ways to tell a story, and those are my ways. Sometimes I shoot both digital and analogue and then decide later which one strikes my heart.
I think so. But, as always, one person that I know very well says: nothing is forever and the show must go on.
Thank you for highlighting some of my favourite editorials. All of them were taken with Polaroid film and at a particular time of my life. The reaction that I seek is to get spectator involvement. I always hope that whoever sees my images and my stories wants, somehow, to get in or to be a part of it. For this reason the use of Polaroid helps a lot, because with it I can translate into images the sensations of naturalness and ‘normality’ that I want to convey.
I wanted to explore this visual media in order to look for new possibilities. I have always been attracted to music videos and TV commercials, but the former is able to produce more interesting things, like the Benny Benassi Satisfaction video with which I received a Golden Award. On the other hand, I haven't competed much. Then I realized that I still have more to say with photography and went back to it. Now I am producing some teasers because it is very entertaining, but I don't know for how long I’ll be working on them.
Always listen to your heart.