It is in this evocative scenario that we can find one of the historic temples of vintage: the famous store Rokit. Born as a little stall in Camden in 1986, now it counts four shops in various locations across London, including Covent Garden and Bricklane.
Every Rokit store offers a wide variety of clothes and accessories from the Thirties to the Nineties, so the clients have the possibility to choose between many different trends and styles of different decades. Another important aspect that the customers have to keep in mind is that one of the prominent characteristics of a vintage piece from Rokit is its great quality. Concepts like the style consciousness and the environmental awareness are the key for the research of the products made by Rokit's staff, so the customers will always leave the shop with a valuable piece in his hands.
There’s great news for all the fans of the store this autumn: Rokit Collection has just been launched, a brand new concept that was presented at 107 Bricklane on the 23rd of October. The in house team of vintage and fashion experts have carefully curated a selection of key vintage pieces that reflect Autumn/Winter 2014 key trends. Each garment has been handpicked and selectively merchandised in line with the current trends, with the store having an innovative interior display and inspirational trend based window displays.
The shop will feature some of the most prevalent trends of the new season and customers will be delighted with a wonderful selection of crop tops, checked print jackets and ‘tailleurs’, colourful furry clothes and accessories, huge floral hairbands of the classical Mexican style and Peruvian tradition inspired necklaces. A particular section of the store that also captures the attention is the extraordinary selection of Japanese kimonos and jackets: an explosion of prints and embroidery in the typical color of the Nipponese tradition. With Rokit clothes winter will be anything but boring.