In the meantime, a generation of young designers is beginning to explore a brand new creative and production process. An entirely new system that is not determined solely by commerce, market, and trends but leaves room for detailed research on matters such as gender, body types, conscious production and the relationship between fashion and its everyday context. The word ‘Fashion’ itself is somehow being reconsidered, and this is also pretty much what the exhibition “fashion after Fashion” aims to do by presenting the work of six designers who are rethinking fashion anew.

fashion after Fashion focuses on some of the most innovative work being produced in the context of contemporary fashion. It features sculptures, installations, and video pieces by Eckhaus Latta, ensæmble, Lucy Jones, Ryohei Kawanishi, Henrik Vibskov, and SSAW Magazine. For the occasion, Fashion takes some tips from the art world by presenting unique works that, coherently with their designers’ approach, have a strong concept behind them and show a very personal and individual thought.

Thought, concept, and individuality become the new branding; and innovative research, the new trend. Each designer featured in fashion after Fashion finds its own way of questioning fashion as we know it, and of rethinking the fashion system. Lucy Jones explores the world of body disabilities; Eckhaus Latta transitions into a cozy, intimate world outside the fashion capitals and amongst authentic urban beauties; Henrik Vibskov is a multi-talented artist who uses all kinds of artistic disciplines to express his own colourful vision; ensæmble deals with history, costumes, origins and traditions, transforming everyday garments into artworks; Ryohei Kawanishi exasperates the idea of ready to wear, and SSAW challenges body and beauty stereotypes.