Tribe17 is an initiative by Chrom-Art, a new London-based incubator (Community Interest Company) that supports talented undiscovered artists of all disciplines in local communities, and promotes the education of creativity for the public benefit. It is conceived as an immersive multicultural festival engaging a diversity of art forms ranging from 2-D and 3-D artworks to virtual reality experiences, digital art, installations, short films, concerts and performances. The festival will be held this year at OXO Bargehouse, a distinctive Central London landmark boasting 4500 square meter of warehouse space over five floors.
The show features over two hundred international and United Kingdom-based artists from the world of contemporary art, music, and performance. Artists come to London from over twenty different countries including Brazil, Russia, United States and Japan. One hundred and fifty thoroughly selected visual artists participate in the art sale section of the festival. The entrance is free and it is a family friendly ‘living exhibition’ encouraging cross-disciplinary creative collaboration.
This edition’s central theme is ‘Love’ and its manifestations. Even the name of the venue – OXO – is a modern simplified notation widely used for hugs (O) and kisses (X), therefore an expression of love itself. Following the same idea, the name of the show is Xoxo@OXO and artists are invited to explore any manifestation of the concept of love and their effectiveness against hate and division.